Can you hear me, Major Tom?
Everything is going right, but at the same time it feels like everything is going wrong:
Contacts scattered across inboxes, spreadsheets and mobiles – no-one trusts “The List”.
New enquiries languish in email threads for days, prospects drift away.
Friday panic: “What’s actually in the pipeline for June?”
Quoting still means copy-and-paste gymnastics through Word and Excel.
Every campaign needs six log-ins and Zapier duct-tape to work.
“IDC finds that B2B firms with poor sales-and-marketing alignment lose up to 10% of their annual revenue.”
